Steps for optimizing a fresh website

There are two techniques of optimizing a website (1) On-Page Search Engine Optimization(SEO) and (2) Off-Page Search Engine Optimization(SEO).

On-Page Optimization include:

* URL optimization
* Title tag optimization
* Meta tags optimization
* Content optimization
* Heading tag optimization
* Anchor text optimization
* Image optimization

What is search engine optimization

Optimization Meaning
Before knowing search engine optimization I am telling you about what is the meaning of optimization. Optimization means to improve anything or to make it user friendly or from SEO point of view we can say that to improve a web page so that search engine like it and make it user friendly.

Search Engine Optimization
Search Engine Optimization is the process to increase the visibility of your website on the web so that a quality and relevant volume of traffic comes to your site and you can convert that traffic into revenue.

What is Search Engine and How it Works.

Search Engine

Before knowing anything about search engine optimization it is necessary to know about what is search engine and how it works. A search engine is a software program which store data in its database into different categories and return results based on user queries.

How it Works?

1. First of all search engine crawler or spider visit a web page
2. after crawling make a cached copy of it
3. and finally index your web page in a particular category based on your page theme.